This is the very first “Theresa Caputo Live at Sea” cruise. I took the existing “live experience” logo, refreshed the color palette, and designed all new key art and branding for this 3-day event. This was a complete diversion from her typical branding and is based on her love of disco, drag queens, and Studio 54. Because many of the people attending have experienced tragedy and loss, the art is designed to highlight that this cruise would be a fun experience and that Theresa is an uplifting personality.

The branding on the website and social media for this cruise, and the cruise itself, has been postponed due to COVID-19.

Sixthman / Theresa Caputo

Key Art / Branding Materials / Website Design